It’s the birth of a Halloween movement and a global collaboration. Introducing Freq’ender Festival – the biggest Halloween festival coming your way. The partnership will focus on Singapore as its first territory to establish MAMA’s celebrated festival brands (Godskitchen, GlobalGathering and Lovebox) and will then expand across Southeast Asia, notes 10k1’s Adam Mathews. “Ambi:ent will bring together the creative and business minds of the three organisations to create brand new event properties”. Below are the 10 quick facts about Freq’ender Festival.
Debut show costs S$850,000 to put together.
Featuring over 20 local, regional and international artists in two days.
International artists from UK, NZ, BE, US and NL.
6,000 people are expected at the 2-day festival.
Freq’ender was conceived a year ago, taking six months to plan.
About 150 crew (service, sound & production, security, backstage & logistics) are involved in the two-day festival.
Festival venue is over 18,000 sq ft, with areas for fringe activities, F&B, backstage + dressing rooms, and restrooms, among others.
First aid is available onsite.